An exchange on advertising …the rhetoric of rationalism
Dados Bibliográficos
| ID | 20299529 |
|---|---|
| Autores | John Heeren (California State University, San Bernardino, autor correspondente) |
| Ano | 1981 |
| Volume | 31 |
| Fascículo | 4 |
| Páginas | 218-219 |
| Data de publicação | 1981-12-01 |
| Peer Reviewed | Sim |
| Open Access | Sim |
| Tipo | ARTICLE |
| Periódico | Journal of Communication (JOURNAL) |
| Identificadores do periódico | ISSN: 0021-9916 • E-ISSN: 1460-2466 |
| Editora | Oxford University Press (OUP) (PUBLISHER) |
| DOI | 10.1111/j.1460-2466.1981.tb00468.x |
| OpenAlex | W2022489076 |
| Idioma | EN |
| Referências citadas | 1 |
Journal Article An exchange on advertising ...the rhetoric of rationalism Get access John Heeren John Heeren 1California State College, Sun Bernardino Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 31, Issue 4, December 1981, Pages 218–219, https://doi.org/10.1111/j.1460-2466.1981.tb00468.x Published: 07 February 2006
Advertising · Business · Epistemology · Linguistics · Media studies · Political science · Rationalism · Rhetoric · Sociology · State (computer science) · Computer Science · Discourse Analysis in Language Studies · Philosophy · Pragmatism in Philosophy and Education
| Velocidade de citação | historical |
|---|---|
| Altamente citado | Não |