Eco-spiritual experience quality and tourist loyalty
A serial mediation model in Indonesian eco-spiritual destinations
Dados Bibliográficos
| ID | 21723945 |
|---|---|
| Autores | Eka Fais Wahyuli (University of Brawijaya), Ananda Sabil Hussein (0000-0002-4030-1073, University of Brawijaya), Nanang Suryadi (0000-0003-0633-7176, University of Brawijaya), Noermijati Noermijati (0000-0003-3265-612X, University of Brawijaya), Mohd Hafiz Hanafiah (0000-0002-3378-7300, Universiti Teknologi MARA, autor correspondente) |
| Ano | 2025 |
| Páginas | 1-25 |
| Data de publicação | 2025-10-19 |
| Peer Reviewed | Sim |
| Open Access | Não |
| Tipo | ARTICLE |
| Periódico | Journal of Ecotourism (JOURNAL) |
| Identificadores do periódico | ISSN: 1472-4049 • E-ISSN: 1747-7638 |
| Editora | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/14724049.2025.2558957 |
| OpenAlex | W4415366116 |
| Idioma | EN |
| Referências citadas | 70 |
This study investigates the behavioural mechanisms underlying tourists’ revisit intention within eco-spiritual tourism, focusing on the mediating roles of eco-spiritual image and destination attachment. A sequential mixed-methods approach was employed, starting with qualitative focus groups to develop a multidimensional eco-spiritual experience quality (ESEQ) scale, followed by a quantitative survey of 427 domestic visitors to the sacred eco-spiritual sites in Gunung Kawi, Indonesia. using Partial Least Squares Structural Equation Modelling (PLS-SEM) was employed to test the hypothesised relationships and mediation paths. Contrary to conventional expectations, ESEQ had no direct effect on behavioural intention. Instead, eco-spiritual image and destination attachment acted as key psychological mechanisms. The model revealed a significant serial mediation pathway in which ESEQ influenced behavioural intention through eco-spiritual image and destination attachment. Among four ESEQ dimensions: eco-mysticism enlightenment, sacred hospitality, eco-spiritual serenity, and holistic spiritual accessibility. Eco-spiritual image emerged as the strongest predictor of destination attachment and loyalty. The findings challenge traditional assumptions about experience-loyalty and underscore the role of emotional-spiritual resonance in shaping behavioural outcomes. For destination managers, fostering experiences that are symbolic, introspective, and spiritually congruent is crucial to cultivating visitor loyalty
Destinations · Indonesian · Mediation · Tourism · Diverse Aspects of Tourism Research · Halal products and consumer behavior · Religious Tourism and Spaces
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| Velocidade de citação | historical |
|---|---|
| Altamente citado | Não |