Approach/avoidance motivation, message framing and skin cancer prevention
A test of the congruency hypothesis
Dados Bibliográficos
| ID | 4229334 |
|---|---|
| Autores | David Hevey (0000-0003-2844-0449, Trinity College Dublin), Michelle Dolan (Trinity College Dublin) |
| Ano | 2014 |
| Volume | 19 |
| Fascículo | 8 |
| Páginas | 1003-1012 |
| Data de publicação | 2014-08-01 |
| Peer Reviewed | Sim |
| Open Access | Sim |
| Tipo | ARTICLE |
| Periódico | Journal of Health Psychology (JOURNAL) |
| Identificadores do periódico | ISSN: 1359-1053 • E-ISSN: 1461-7277 |
| Editora | SAGE Publications Inc (PUBLISHER) |
| DOI | 10.1177/1359105313483154 |
| PMID | 23682057 |
| OpenAlex | W2160048866 |
| Idioma | EN |
| Citações recebidas | 6 |
| Referências citadas | 43 |
The congruency hypothesis posits that approach-orientated individuals are persuaded to engage in prevention behaviours by positively framed messages; conversely, negatively framed messages are more persuasive in encouraging those who are avoidance-orientated. A 2 (frame: loss vs gain) × 2 (motivation: avoidance vs approach) design examined the effects of skin cancer information on sun-protective intentions and free sunscreen sample requests among 533 young adults. Gain-framed messages had the strongest effect on sun-protective intentions for approach-oriented individuals, whereas loss-framed messages had the strongest effect on avoidance-oriented individuals. Message framing effects on precautionary sun behaviour intentions were moderated by motivational differences
Developmental psychology · Framing (construction · Health communication · Test (biology · Behavioral Health and Interventions · Media Influence and Health · Psychology · Social and Intergroup Psychology · Social Psychology
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| Obras citantes distintas | 6 |
|---|---|
| Citações por ano | 0,6 |
| Intervalo de citações | 2016 - 2024 (9) |
| Velocidade de citação | recent |
| Altamente citado | Não |
| Tipos de citação | Neutras: 6 |