Dramatizing proximity
Cultural and social discourses in soap operas from production to reception
Dados Bibliográficos
| ID | 7496445 |
|---|---|
| Autores | Enric Castelló (0000-0003-2154-2450, Universitat Rovira i Virgili, autor correspondente) |
| Ano | 2010 |
| Volume | 13 |
| Fascículo | 2 |
| Páginas | 207-223 |
| Data de publicação | 2010-04-13 |
| Open Access | Sim |
| Tipo | ARTICLE |
| Periódico | European Journal of Cultural Studies (JOURNAL) |
| Identificadores do periódico | ISSN: 1367-5494 • E-ISSN: 1460-3551 |
| Editora | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.1177/1367549409352274 |
| OpenAlex | W2059355222 |
| Idioma | EN |
| Citações recebidas | 8 |
| Referências citadas | 18 |
The idea that audiences prefer television fiction that is culturally proximate is well developed in studies on soap operas and telenovelas. This article shows how attempts to apply this cultural proximity are made from the production level down, how audiovisual texts are represented and, finally, how this is interpreted by the audience. This study is based on the Catalan television context, applying a close reading of two soap operas, in-depth interviews with producers and focus groups with viewers. The author argues that the discourses on society and culture proposed at production level are received as being ‘proximate’, but that this perception is not just national, cultural or linguistic. Cultural proximity also incorporates educative, cognitive and emotional elements and aspects related to the audience’s immediate surroundings. The work proposes a revision of the concept of cultural proximity applied to fiction, accepting the geographic or cultural meaning of the term, but also accentuating the relationship with the discursive formations that arise from audiovisual texts
Advertising · Aesthetics · Art · Audience reception · Catalan · Context (archaeology · Linguistics · Meaning (existential · Media studies · Perception · Reading (process · Sociology · Television studies · Asian Culture and Media Studies · History · Media Studies and Communication · Psychology · Social Media and Politics
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The Political Economy of Communication
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Coronation Street, Neighbours, Shortland Street
European Soap Operas
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L'Archéologie du savoir
Audience research at the crossroads
| Citações por ano | 0,53 |
|---|---|
| Intervalo de citações | 2011 - 2020 (10) |
| Altamente citado | Não |