The Beige Epoch

One of the most pervasive features of our cultural landscape is the depolarization of sex roles and a concomitant blurring of many other differences. The appearance, given names, and play of boys and girls have become less gender- specific since World War II. Young girls appear to be demonstrating the sexual precocity and aggressiveness once associated with boys. Clothing and appearance are steadily becoming increasingly ambisexual, along with recreational activities, work, and family roles. Extremes of taste in food and drink are less common. Blandness also characterizes the color and shape of home interiors and the exteriors of many buildings. Opera, theatre, musical theatre, and movies have been dominated by women in recent decades although male stars once were the major audience attractions. Our rapid industrialization and World War II are among the contributors to depolarization, and the trend may have some ominous implications for the future

Clothing · Hollywood · Political science · Recreation · Sociology · Taste · World War II · Fashion and Cultural Textiles · Gender Roles and Identity Studies · Gender Studies · History · Media, Gender, and Advertising · Psychology

• Some Social Trends

  Open Access•Peter Willmott•Urban Studies•1969

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