Introducing Japanese Popular Culture
Journal Data
| Type | SOURCE_BOOK |
|---|---|
| Publisher | Taylor & Francis Group |
| ISBN-13 | 9781315723761 |
| Open Library | OL21274686W |
| Total publications | 4 |
| Coverage period | 2018 - 2018 |
| Language | EN |
Kumamon
Contemporary Japan is famous for using mascot characters to represent brands, organizations, government agencies, and localities. This chapter discusses how Kumamon, the mascot of Kumamoto Prefecture in western Kyushu, has become a national favorite. Mascot characters compete with an astounding variety of mass-marketed fanshii guzzu depicting licensed characters produced by such corporations as Sanrio and San-X and those that appear in manga and …
Akihabara
This chapter demonstrates how promoting otaku as part of Cool Japan coincided with policing "weird otaku" on the streets of Akihabara in the mid-2000s. Akihabara is an area located in Tokyo's Chiyoda Ward. Well known for stores selling home appliances, personal electronics, and computers, Akihabara was, for much of the second half of the twentieth century, called the "Electric Town". The redevelopment of Akihabara, also known as the Crossfield Pr…
Introducing Japanese Popular Culture
This introduction presents an overview of the key concepts discussed in the subsequent chapters of this book. The book imparts enduring lessons that popular culture teaches about history, international relations, business, class, gender, sexuality, art, novelty, nostalgia, humanism, nationalism, multiculturalism, cosmopolitanism, urbanization, and notions of "home." It helps students become aware of how they themselves engage with Japanese popula…
Introducing Japanese Popular Culture
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Kumamon
Contemporary Japan is famous for using mascot characters to represent brands, organizations, government agencies, and localities. This chapter discusses how Kumamon, the mascot of Kumamoto Prefecture in western Kyushu, has become a national favorite. Mascot characters compete with an astounding variety of mass-marketed fanshii guzzu depicting licensed characters produced by such corporations as Sanrio and San-X and those that appear in manga and …
Akihabara
This chapter demonstrates how promoting otaku as part of Cool Japan coincided with policing "weird otaku" on the streets of Akihabara in the mid-2000s. Akihabara is an area located in Tokyo's Chiyoda Ward. Well known for stores selling home appliances, personal electronics, and computers, Akihabara was, for much of the second half of the twentieth century, called the "Electric Town". The redevelopment of Akihabara, also known as the Crossfield Pr…
Introducing Japanese Popular Culture
This introduction presents an overview of the key concepts discussed in the subsequent chapters of this book. The book imparts enduring lessons that popular culture teaches about history, international relations, business, class, gender, sexuality, art, novelty, nostalgia, humanism, nationalism, multiculturalism, cosmopolitanism, urbanization, and notions of "home." It helps students become aware of how they themselves engage with Japanese popula…
Introducing Japanese Popular Culture