Environmental communications
The reader’s perspective
Bibliographic Data
| ID | 10739005 |
|---|---|
| Authors | Matthew Haigh (0000-0003-1549-697X, 1SOAS, University of London, Thornhaugh St., WC1H 0XG UK, corresponding author) |
| Year | 2015 |
| Volume | 2015 |
| Issue | 207 |
| Pages | 233-250 |
| Publication date | 2015-10-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Semiotica (JOURNAL) |
| Journal identifiers | ISSN: 0037-1998 • E-ISSN: 1613-3692 |
| Publisher | Walter de Gruyter GmbH (PUBLISHER • DE) |
| DOI | 10.1515/sem-2015-0046 |
| OpenAlex | W1857838042 |
| Language | EN |
| References cited | 16 |
Connecting reception theory and social semiotics, this article offers a framework for the analysis of hortatory texts. An illustrative case uses the pronouncements of environmental regulators, with the reader group represented by a sample of executives in financial institutions. Although the participants thought the texts important, none had found any use for them. It is unlikely that financial institutions en masse will address environmental issues before and until communicators frame their material in terms of customary financial discourse and investors’ dominant cognitive rationalities. The depth of insights gained suggests wider application of the framework to a range of hortatory texts and authoritative reader groups
Epistemology · Frame (networking) · Linguistics · Perspective (graphical) · Political science · Public relations · Sample (material) · Semiotics · Social science · Sociology · Telecommunications · Climate Change Communication and Perception · Computer Science · Discourse Analysis in Language Studies · Philosophy · Psychology · Rhetoric and Communication Studies
| Citation velocity | historical |
|---|---|
| Highly cited | No |