If You Know You Exist, It’s Just Marketing Poison”
Meanings of Tobacco Industry Targeting in the Lesbian, Gay, Bisexual, and Transgender Community
Bibliographic Data
In the public health literature, it is generally assumed that the perception of “targeting” as positive or negative by the targeted audience depends on the product or message being promoted. Smoking prevalence rates are high among lesbian, gay, bisexual, and transgender (LGBT) individuals, but little is known about how they perceive tobacco industry targeting. We conducted focus groups with LGBT individuals in 4 US cities to explore their perceptions. Our findings indicated that focus group participants often responded positively to tobacco company targeting. Targeting connoted community visibility, legitimacy, and economic viability. Participants did not view tobacco as a gay health issue. Targeting is a key aspect of corporate–community interaction. A better understanding of targeting may aid public health efforts to counter corporate disease promotion
Homosexuality · Lesbian · Sociology · Tobacco industry · Transgender · Transgender Person · Crime, Deviance, and Social Control · Gender Studies · Medicine · Psychology · Sexuality, Behavior, and Technology · Social Psychology
Tobacco Control Recommendations Identified by LGBT Atlantans in a Community-Based Participatory Research Project
Deaths from smoking and from HIV/Aids among gay and bisexual men in California, 2005–2050
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Prevalence, sociodemographic correlates and DSM-5 substance use disorders and other psychiatric disorders among sexual minorities in the United States
Tobacco use among sexual minorities in the USA, 1987 to May 2007
Psychosocial Obstacles to Smoking Cessation Attempts Among Young Adult Sexual Minority Women Who Smoke
Sex and sexual orientation in relation to tobacco use among young adult college students in the US
Assessment of short reports using a human rights-based approach to tobacco control to the Commitee on Economics, Cultural and Social Rights
Does tobacco industry marketing excessively impact lesbian, gay and bisexual communities
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High Tobacco Use among Lesbian, Gay, and Bisexual Populations in West Virginian Bars and Community Festivals
Psycho-Social Functioning in an Individual with Gender Identity Disorder
Risk, Resilience, and Smoking in a National, Probability Sample of Sexual and Gender Minority Adults, 2017, USA
An examination of interaction between transformational leadership and hindrance and challenge stressors for nurses
“Do all bisexuals have this power?”
Smoking and Experiences with Tobacco Cessation Among Men Who Have Sex with Men
A Historical Review of R. J. Reynolds’ Strategies for Marketing Tobacco to Hispanics in the United States
Tobacco Policies and Alcohol Sponsorship at Lesbian, Gay, Bisexual, and Transgender Pride Festivals
Tobacco Denormalization as a Public Health Strategy
Looking at Population Health Beyond “Male” and “Female”
Understanding sexual orientation health disparities in smoking
Exploring Transgender and Gender Diverse Young Adult Tobacco Use
Do Smartphone Apps Impact Long-Term Smoking Cessation for Sexual and Gender Minority Adults? Exploratory Results from a 2-Arm Randomized Trial Comparing Acceptance and Commitment Therapy with Standard US Clinical Practice Guidelines
Moderating Focus Groups
Food Advertising and Marketing Directed at Children and Adolescents in the US
Focus Groups as Qualitative Research
Non-communicable diseases and global health governance
Gay/Lesbian sexual orientation increases risk for cigarette smoking and heavy drinking among members of a large Northern California health plan
Smoke signs
Corporate social responsibility and the tobacco industry
Tobacco industry documents
Cigarette advertising in Mumbai, India
Television advertising and children
What makes an ad a cigarette ad? Commercial tobacco imagery in the lesbian, gay, and bisexual press
Undoing an Epidemiological Paradox
Public Health and the Anticorporate Movement
The Outing of Philip Morris
R.J. Reynolds’ Targeting of African Americans
Perceived self–other differences in persuasibility
We're Here, We're Queer, and We're Going Shopping
Consumers and Consumption
| Unique citing works | 23 |
|---|---|
| Citations per year | 1,28 |
| Citation span | 2008 - 2025 (18) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 21 |