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The effects of a personal phone call prompt on blood donor commitment

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Bibliographic Data

ID11044928
AuthorsJoseph R Ferrari (corresponding author), Russell C Barone, Leonard A Jason (0000-0002-9972-4425, DePaul University), T Rose (0000-0002-8186-3566), Thomas F Rose (DePaul University)
Year1985
Volume13
Issue3
Pages295-298
Publication date1985-07-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Community Psychology (JOURNAL)
Journal identifiersISSN: 0090-4392 • E-ISSN: 1520-6629
PublisherWiley (PUBLISHER • GB)
DOI10.1002/1520-6629(198507)13:3<295::aid-jcop2290130307>3.0.co;2-k
OpenAlexW4251932174
LanguageEN
References cited11

There is a need to investigate procedures that can motivate individuals to attend blood drives. Low rates of attendance are partly due to the failure of many to fulfill their pledges to donate blood. This study examined the use of personal phone calls to prompt college-age blood donors to fullfill their commitments. The results indicated that a reminder call was effective in prompting pledged donors to attend a college drive. The phone call prompt might have been effective because of the social pressure which the recruiter exerted on the donors. Implications of these findings for blood donor recruitment efforts as well as the field of community psychology are discussed.

Attendance · Internet privacy · Phone · Phone call · Political science · Social pressure · Behavioral Health and Interventions · Blood donation and transfusion practices · Computer Science · Law · Medicine · Psychology · Psychology of Social Influence · Social Psychology

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    Open Access•Neil J Hochstadt, John Trybula•Journal of Community Psychology•1980

Citation velocityhistorical
Highly citedNo

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