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From Socialist Hero to Capitalist Icon

The Cultural Transfer of the East German Children’S Television Programme Unser Sandmännchen to Sweden in the Early 1970S

Bibliographic Data

ID11189044
AuthorsMarie Cronqvist (0000-0003-2340-3729, corresponding author)
Year2021
Volume41
Issue2
Pages378-393
Publication date2021-04-03
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueHistorical Journal Of Film Radio and Television (JOURNAL)
Journal identifiersISSN: 0143-9685 • E-ISSN: 1465-3451
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/01439685.2020.1857923
OpenAlexW3029327299
LanguageEN
Citations received2

Based on a case study of the import of the German Democratic Republic (GDR)children’s programmeUnser Sandm€annchento Sweden in the early 1970s, thisarticle explores the cultural recoding at work in the processes of transnational mediaexchange. Using archival source material from both Germany and Sweden as well asSwedish press debate, the article argues for an entangled media perspective on ColdWar East-West cultural exchanges. In the process of transfer,UnserSandm€annchen, called John Blund in Sweden, was transformed from a calm,socialist hero to an outspoken and sometimes rude capitalist. This was the result ofthe active agency of individual entrepreneurs as well as the turnout of the politicalambitions of Swedish and East German state television institutions. In Sweden,although stripped from its possible ideological content, the cultural transfer of UnserSandm€annchen contributed to strengthening the relations between the two countriesand to opening up Swedish relations to the GDR in areas well beyond themedia sector

Agency (philosophy) · Art · Democracy · Economic history · German · HERO · Icon · Ideology · Media studies · Political economy · Political science · Politics · Social science · Sociology · Communism, Protests, Social Movements · European history and politics · Gender Studies · German History and Society · History · Law

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Unique citing works2
Citations per year0.4
Citation span2021 - 2024 (4)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 2

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Open DOIOpen Access
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