Harnessing the power of virtual reality
Enhancing telepresence and inspiring sustainable travel intentions in the tourism industry
Bibliographic Data
| ID | 11240319 |
|---|---|
| Authors | Sinh Duc Hoang (0000-0001-6382-4056, Tomas Bata University in Zlin, corresponding author), Sandeep Kumar Dey (0000-0002-9103-5422, Tomas Bata University in Zlin), Zuzana Tučková (0000-0001-7443-7078, Tomas Bata University in Zlin), Tien Phat Pham (0000-0001-9472-5878, Tomas Bata University in Zlin) |
| Year | 2023 |
| Volume | 75 |
| Pages | 102378 |
| Publication date | 2023-11-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Technology in Society (JOURNAL) |
| Journal identifiers | ISSN: 0160-791X • E-ISSN: 1879-3274 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/j.techsoc.2023.102378 |
| OpenAlex | W4386947113 |
| Language | EN |
| Citations received | 11 |
| References cited | 65 |
This study investigates how virtual reality (VR) can enhance telepresence and stimulate VR use and travel intentions in the sustainable tourism industry. 512 local and international tourists in Vietnam participated in an online survey after experiencing a VR experiment. They interacted with an app presenting a sustainable tourist destination based on nature, with the treatment group using VR sets and the control group viewing it on a 2D screen. Results indicate that VR-based tours facilitate greater telepresence than 2D presentations. VR is not a substitute for actual travel, with higher intentions reported to use VR in the future and to visit the tourist destination in real life due to their greater telepresence and perceived enjoyment from VR. This has implications for nature-based sustainable tourism, with further research needed for other types of tourism, including extreme activities
Business · Geography · Human–computer interaction · Political science · Sustainable development · Sustainable tourism · Tourism · Virtual reality · Computer Science · Diverse Aspects of Tourism Research · Psychology · Recreation, Leisure, Wilderness Management · Virtual Reality Applications and Impacts · Marketing
From face to hand
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A new reality
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| Unique citing works | 11 |
|---|---|
| Citations per year | 5,5 |
| Citation span | 2024 - 2026 (3) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 10 |