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Cultural imperialism and resistance in media theory and literary theory

Bibliographic Data

ID11268209
AuthorsColleen Roach (corresponding author)
Year1997
Volume19
Issue1
Pages47-66
Publication date1997-01-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueMedia Culture & Society (JOURNAL)
Journal identifiersISSN: 0163-4437 • E-ISSN: 1460-3675
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/016344397019001004
OpenAlexW2041411360
LanguageEN
Citations received20
References cited24

This article places particular emphasis on the criticism of cultural imperialism that began in the mid-1980s and that is now subsumed under the rubric of `cultural studies' and its key concepts: the active audience, audience `resistance' to media messages, and polysemy. It contrasts the political economy school with cultural studies. The positions of Herbert Schiller and Armand Mattelart on the `resistance debate' are outlined, with the author concluding that while Schiller still asserts the validity of cultural imperialism thinking, Mattelart has moved in a slightly different direction. Nonetheless, while the latter has welcomed the departure from monolithic research models, he by no means endorses cultural studies positions, particularly their political implications. The article also contrasts the way `resistance' has been used by postmodernists in the field of communications with its meaning as articulated by two prominent writers in the field of comparative literature: Edward Said and Ngugi Wa Thiong'o. Both writers still validate the notion of cultural imperialism and use the term `resistance' to refer to the struggles against colonialism and imperialism in the countries of the South

Aesthetics · Art · Criticism · Cultural imperialism · Culture theory · Epistemology · Field (mathematics · Linguistics · Literary criticism · Literature · Meaning (existential · Media studies · Political science · Politics · Polysemy · Resistance (ecology · Social science · Sociology · Anthropology · Cultural Studies · Globalization and Cultural Identity · Law · Philosophy · Political theory and Gramsci · Postcolonial and Cultural Literary Studies

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Unique citing works20
Citations per year0,71
Citation span1998 - 2020 (23)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 20

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