How promotional frames affect upgrade intentions
Bibliographic Data
| ID | 11288198 |
|---|---|
| Authors | Hsin-Hsien Liu (0000-0001-5984-1195, National University of Kaohsiung, corresponding author) |
| Year | 2013 |
| Volume | 39 |
| Pages | 237-248 |
| Publication date | 2013-12-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Journal of Economic Psychology (JOURNAL) |
| Journal identifiers | ISSN: 0167-4870 • E-ISSN: 1872-7719 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/j.joep.2013.08.004 |
| OpenAlex | W1985326149 |
| Language | EN |
| Citations received | 3 |
| References cited | 36 |
Advertising · Affect (linguistics · Bundle · Business · Economics · Framing (construction · Framing effect · Perception · Product (mathematics · Upgrade · Behavioral Health and Interventions · Computer Science · Consumer Behavior in Brand Consumption and Identification · Decision-Making and Behavioral Economics · Engineering · Mathematics · Psychology · Social Psychology · Marketing
The psychology of sunk cost
Mental Accounting and Consumer Choice
Toward a positive theory of consumer choice
Choices, values, and frames
The Psychology of Waste
Mental accounting matters
Invest now, drink later, spend never
Flexible correction processes in social judgment
How Buyers Evaluate Product Bundles
Mental Budgeting and Consumer Decisions
Promotional Bundles and Consumers' Price Judgments
Payment Depreciation
| Unique citing works | 3 |
|---|---|
| Citations per year | 0,3 |
| Citation span | 2016 - 2025 (10) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 3 |