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El impacto de los medios de comunicación sobre la definición del voto de los ciudadanos de Monterrey en las elecciones presidenciales de 2012

Bibliographic Data

ID11316963
AuthorsJosé Fabián Ruiz (0000-0001-6879-9697, Universidad Autónoma de Zacatecas "Francisco García Salinas", corresponding author)
Year2015
Volume60
Issue225
Pages203-225
Publication date2015-09-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueRevista Mexicana de Ciencias Políticas y Sociales (JOURNAL)
Journal identifiersISSN: 0185-1918 • E-ISSN: 2448-492X
PublisherElsevier BV (PUBLISHER)
DOI10.1016/s0185-1918(15)30024-6
OpenAlexW1924430634
LanguageES
Citations received4
References cited1

This article analyzes the impact of the media on the formation of voters’ opinions on the electoral campaigns and on the candidates in the city of Monterrey during the presidential election of 2012. For this research, the results of 7 discussion groups among the residents of the city in the framework of the Project on Electoral Observation 2012 were used. In the first part, some fundamental concepts for the development of the research are reviewed. In the second part, the methodology of the focus groups used is detailed and some technical specifications of the field work are explained. In the third part, the results of the investigation are presented. Finally, some reflections are presented as a sort of tentative conclusions, as the findings resize the importance attributed to the media in the formation of preferences during electoral campaigns. This opens new opportunities for new studies, more specific and focused, on a subject in which academic research still has some important questions that are to be answered

Art · Economics · Humanities · Political science · Politics · Presidential system · Sociology · Welfare economics · Cultural and political discourse analysis · Law · Political Dynamics in Latin America · Social Media and Politics

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Unique citing works4
Citations per year0.44
Citation span2017 - 2020 (4)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 4

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