Virtual Reality Mapping
IT Tools for the Divide between Knowledge and Action in Tourism
Bibliographic Data
| ID | 11411180 |
|---|---|
| Authors | Malcolm Cooper (0000-0002-9299-4932, Ritsumeikan Asia Pacific University, corresponding author), Neil Macneil (Ritsumeikan Asia Pacific University), Neil J Macneil |
| Year | 2005 |
| Volume | 30 |
| Issue | 3 |
| Pages | 61-68 |
| Publication date | 2005-01-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Tourism Recreation Research (JOURNAL) |
| Journal identifiers | ISSN: 0250-8281 • E-ISSN: 2320-0308 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/02508281.2005.11081487 |
| OpenAlex | W1983837933 |
| Language | EN |
| Citations received | 1 |
| References cited | 17 |
Advances in telecommunication technology are dramatically transforming spatial relationships in tourism, at every scale from local to global. In one such transformation, the Internet has increasingly become a popular medium for marketing the products of industries like tourism. This paper investigates the potential of virtual reality tools over the Internet for the next stage of tourism marketing and the current constraints on the full realization of such potential. Through an examination of the advantages of the Internet as a marketing tool and the characteristics of the tourism industry, it is suggested that the use of virtual reality via this medium is likely to become very important for marketing tourism in the near future. The paper analyses the main Internet applications in tourism marketing and explores the key strategic issues in the implementation of Internet tourism marketing via virtual reality, backing this up with an online survey of virtual reality professionals' attitudes and comments on its use in tourism marketing
Action (physics · Business · Digital marketing · Political science · The Internet · Tourism · Tourism geography · Virtual reality · World Wide Web · Computer Science · Digital Games and Media · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Marketing
Hospitality and Travel Marketing
Tourism information technology
Development of virtual cyber‐tour in the virtual reality system
Assessing the need for mutual understanding
Virtual reality and tourism
Strategic use of information technologies in the tourism industry
Expanding the functional information search model
Information technology and the reengineering of tourism
| Unique citing works | 1 |
|---|---|
| Citations per year | 0.14 |
| Citation span | 2019 - 2019 (1) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 1 |