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Presentation of CEOs in the media

A framing analysis

Bibliographic Data

ID11486124
AuthorsNora Denner (0000-0002-4033-3833, Johannes Gutenberg University Mainz, corresponding author), Nicola Heitzler (Johannes Gutenberg University Mainz), Thomas Koch (0000-0002-6021-6140, Johannes Gutenberg University Mainz)
Year2018
Volume33
Issue3
Pages271-289
Publication date2018-06-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueEuropean Journal of Communication (JOURNAL)
Journal identifiersISSN: 0267-3231 • E-ISSN: 1460-3705
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/0267323118763876
OpenAlexW2791343986
LanguageEN
Citations received5
References cited47

Chief executive officers as representatives of their companies are increasingly the focus of attention from both the public and the media. The head manager represents the company and in some cases even personifies it. The growing exposure of chief executive officers has turned some of these individuals into celebrities and media stars. Some studies have shown that the image of the chief executive officer is closely linked to that of the company. However, the presentation of chief executive officers in media coverage has received little research interest. The present study aims to fill this research gap by conducting a content analysis of two German newspapers and one magazine published from July 2013 to June 2015 to assess chief executive officer press coverage. We focus on the personalization of chief executive officers in corporate coverage by deriving six frames which show that chief executive officers are presented very differently in the media, for example, as an individual or a representative of the company

Chief executive officer · Framing (construction · Management · Media studies · Newspaper · Officer · Political science · Presentation (obstetrics · Public relations · Sociology · Corporate Identity and Reputation · Engineering · Media Studies and Communication · Medicine · Psychology · Public Relations and Crisis Communication

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Unique citing works5
Citations per year1
Citation span2021 - 2025 (5)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 5

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