Sexism and the Effectiveness of Femvertising in China
A Corporate Social Responsibility Perspective
Dados Bibliográficos
| ID | 11997271 |
|---|---|
| Autores | Fei Teng (0000-0003-0371-1142, South China Normal University, autor correspondente), Junsheng Hu (Wuhan University), Zhansheng Chen (0000-0003-0873-3391, University of Hong Kong), Kai-Tak Poon (0000-0002-5651-1227, Education University of Hong Kong), Yong Ping Bai (Kunming Medical University), Yong Bai (0000-0002-0863-226X) |
| Ano | 2020 |
| Volume | 84 |
| Fascículo | 5-6 |
| Páginas | 253-270 |
| Data de publicação | 2020-06-03 |
| Peer Reviewed | Sim |
| Open Access | Sim |
| Tipo | ARTICLE |
| Periódico | Sex Roles (JOURNAL) |
| Identificadores do periódico | ISSN: 0360-0025 • E-ISSN: 1573-2762 |
| Editora | Springer Science+Business Media (PUBLISHER • DE) |
| DOI | 10.1007/s11199-020-01164-8 |
| OpenAlex | W3033893831 |
| Idioma | EN |
| Citações recebidas | 15 |
| Referências citadas | 64 |
Advertising · Business · China · Corporate social responsibility · Empowerment · Perception · Perspective (graphical · Public relations · Social responsibility · Consumer Behavior in Brand Consumption and Identification · Gender, Feminism, and Media · Media, Gender, and Advertising · Psychology · Social Psychology
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| Obras citantes distintas | 15 |
|---|---|
| Citações por ano | 2,5 |
| Intervalo de citações | 2020 - 2026 (7) |
| Velocidade de citação | current |
| Altamente citado | Não |
| Tipos de citação | Neutras: 15 |