The Effects of Viewing Same-Gender Photographic Models on Body-Esteem

Bibliographic Data

ID12005154
AuthorsSarah Grogan (0000-0002-7510-765X, Manchester Metropolitan University, corresponding author), Zoe Williams (University of Leeds), Mycah Conner (0000-0002-6229-8143, University of Leeds)
Year1996
Volume20
Issue4
Pages569-575
Publication date1996-12-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenuePsychology of Women Quarterly (JOURNAL)
Journal identifiersISSN: 0361-6843 • E-ISSN: 1471-6402
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1111/j.1471-6402.1996.tb00322.x
OpenAlexW1983804957
LanguageEN
Citations received32
References cited13

This study was designed to investigate the effects of viewing same-gender photographic models on women and men's body-esteem. Women and men completed body-esteem scales before and after viewing pictures of same-gender photographic models (experimental group) or landscapes (control group). Women scored significantly lower than men on the body-esteem scale [ F(1, 90) = 58.5, p < .001]. Women [ F(1, 90) = 8.70, p < .05] and men [ F(1, 90) = 4.17, p < .05] in the experimental group showed a significant decrease in body-esteem after seeing the photographs and the controls showed no significant change [women F(1, 90) = 0.57; men F(1, 90) = 0.00]. Results suggest that upward comparisons are made by women and men when viewing attractive same-gender models

Developmental psychology · Self-esteem · Significant difference · Consumer Perception and Purchasing Behavior · Eating Disorders and Behaviors · Media, Gender, and Advertising · Medicine · Psychology · Internal Medicine