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Everybody Likes a Drink. Nobody Likes a Drunk’. Alcohol, Health Education and the Public in 1970s Britain

Bibliographic Data

ID12208013
AuthorsAlex Mold (0000-0001-9674-9953, London School of Hygiene & Tropical Medicine, corresponding author)
Year2016
Volume30
Issue3
Pageshkw094-hkw094
Publication date2016-12-28
Open AccessYes
TypeARTICLE
VenueSocial History of Medicine (JOURNAL)
Journal identifiersISSN: 0951-631X • E-ISSN: 1477-4666
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1093/shm/hkw094
PMID29628625
OpenAlexW2561607480
LanguageEN
Citations received5
References cited1

This article examines the development of alcohol health education in Britain during the 1970s, using this as a way to explore the nature of public health and the place of the public within it. Focusing on a set of local health education campaigns, an expert committee report on alcohol prevention and a public consultation exercise on alcohol, the article highlights the presence of three different 'publics'. Health education campaigns tended to focus on the individual drinker, but the drinking habits of the whole population were also of concern. So too were the rights and responsibilities of citizen-consumers. These three publics - drinkers, the population and citizen-consumers - were often in conflict with one another, and though it was drinkers that became the object of alcohol policy, the needs of the population, and of citizen-consumers, could not be ignored

Advertising · Alcohol education · Alcohol industry · Business · Environmental health · Health education · Medical education · nobody · Political science · Politics · Population · Population health · Public health · Public opinion · Public relations · Publics · Historical Psychiatry and Medical Practices · Historical Studies on Reproduction, Gender, Health, and Societal Changes · Medicine · Nursing · Law

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Citations per year1
Citation span2021 - 2025 (5)
Highly citedNo

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