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Fashion as cultural translation

Knowledge, constrictions and transgressions on/of the female body

Bibliographic Data

ID12346785
AuthorsPatrizia Calefato (0000-0002-6217-3383, University of Bari Aldo Moro, corresponding author)
Year2010
Volume20
Issue4
Pages343-355
Publication date2010-09-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueSocial Semiotics (JOURNAL)
Journal identifiersISSN: 1035-0330 • E-ISSN: 1470-1219
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/10350330.2010.494388
OpenAlexW1968539390
LanguageEN
Citations received6
References cited8

In the last chapter of her book Primitive passions, Rey Chow focuses on cinema as a form of ethnography where cultural translation occurs in the postcolonial world. Chow develops Mulvey's perspective on visuality and gender in classical Hollywood film. In Mulvey's opinion, the act of looking at generates a male position where women are in the condition of being looked at. Similarly, in Chow's view, to look at corresponds to the western gaze, while non-western cultures are in the position of being looked at. This view lets Chow argue about the relation between the “original” and the “translation” among cultures: any such supposed “original” is but a construction founded on a sort of “to-be-looked-at-ness” that acts as an optical unconscious. I use Chow's model in relation to fashion, considered as the sociosemiotic performance of the clothed body. The clothed body is both a subject and an object of visuality: it looks at other bodies in the movement of imitation, and is looked at as a model of distinction. In this sense, clothing represents a sort of translation among bodies and among cultures

Aesthetics · Biology · Cultural translation · Epistemology · Linguistics · Sociology · Translation (biology · Art, Politics, and Modernism · Fashion and Cultural Textiles · Historical Gender and Feminism Studies · Philosophy · Psychology

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  • Fashioning Women in Colonial India

    Nandi Bhatia•Fashion Theory•2003

  • Visual Pleasure and Narrative Cinema

    Laura Mulvey•Screen•1975

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  • A Critique of Postcolonial Reason

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Unique citing works6
Citations per year0.75
Citation span2018 - 2026 (9)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 5

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