Celebrity Philanthropy in Mainland China

Bibliographic Data

ID12349243
AuthorsElaine Jeffreys (0000-0001-8269-7080, University of Technology Sydney, corresponding author)
Year2015
Volume39
Issue4
Pages571-588
Publication date2015-09-28
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueAsian Studies Review (JOURNAL)
Journal identifiersISSN: 1035-7823 • E-ISSN: 1467-8403
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/10357823.2015.1081871
OpenAlexW2135774021
LanguageEN
Citations received15
References cited12

Celebrity philanthropy in mainland China is a recent phenomenon that has attracted both media publicity and public controversy. Despite its visibility, few data exist regarding how widespread the phenomenon is, and whether it has been growing over time. This paper addresses this gap, using a sample of entertainment and sports celebrities obtained from publicly available sources to answer three key questions. What proportion of celebrities in mainland China engage in philanthropic activities? When did they become involved in philanthropic activities? With what kinds of philanthropic causes and organisations are they connected, and in what capacity? The paper reveals that, in a very short period of time, mainland China’s top celebrities have become just as involved with philanthropic causes as their North American counterparts. The rapid rise of celebrity philanthropy has been correlated with a series of natural disasters and the explicit encouragement of government authorities, offsetting the absence of a tradition of private charitable activities in the People’s Republic of China since its founding

Advertising · Business · China · Entertainment · Geography · Government (linguistics · Mainland · Mainland China · Media studies · Phenomenon · Political science · Publicity · Sociology · The Republic · Asian Culture and Media Studies · Gender, Feminism, and Media · Hong Kong and Taiwan Politics · Law

Tools

Open DOISci-HubOpen Access