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Theodor Adorno, Paul Lazarsfeld, and the Public Interest Mandate of Early Communications Research, 1935–1941

Bibliographic Data

ID12387335
AuthorsJosh Shepperd (Media Studies, University of Colorado, Boulder, CO 80309, USA, corresponding author)
Year2021
Volume32
Issue1
Pages142-160
Publication date2021-08-05
Open AccessYes
TypeARTICLE
VenueCommunication Theory (JOURNAL)
Journal identifiersISSN: 1050-3293 • E-ISSN: 1468-2885
PublisherWiley (PUBLISHER • GB)
DOI10.1093/ct/qtab009
OpenAlexW4205627054
LanguageEN
Citations received4
References cited13

Through detailed archival analysis of personal letters, this article examines how the “public interest” mandate of the Communications Act of 1934 inspired the formation of the Princeton Radio Research Project (PRRP), and influenced Paul Lazarsfeld’s development of two-step flows and media effects research. Buried in federal records, a post-Act Federal Communications Commission (FCC) Pursuant that mandated analysis of educational broadcasting additionally turns out to be the causative reason that Theodor Adorno was brought to America by the Rockefeller Foundation. Crucial to the intellectual history of media and communication theory, Lazarsfeld invited Adorno not only to develop techniques to inform educational music study, but to strategically formulate advocacy language for the media reform movement to help noncommercial media obtain frequency licenses. The limits and pressures exerted by the FCC Pursuant influenced the trajectory of the PRRP research, and consequently, the methodological investments of Communication Studies

Broadcasting (networking · Commission · Computer security · Foundation (evidence · Mandate · Media studies · Political science · Public interest · Public relations · Sociology · Computer Science · Media Studies and Communication · Music History and Culture · Radio, Podcasts, and Digital Media · Law · Public Administration

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    Open Access•Armond R Towns•Communication Theory•2023

  • Paul Lazarsfeld, Theodor W. Adorno och den kritiska teorins umgänge med positivistisk socialpsykologi, 1938–2022

    Open Access•Mats Deland, Paul Fuehrer•Arkiv Tidskrift för samhällsanalys•2023

  • Mass-produced romance

    Open Access•Anggie Ayu Isra Tristanty, Johny Alfian Khusyairi•Jurnal Studi Komunikasi…•2025

  • Media and Communication

    Paddy Scannell•Media and Communication•2007

  • Speaking into the Air

    John Durham Peters•Speaking into the Air•1999

  • The International History of Communication Study

    Peter Simonson, David W Park•International History of…•2015

  • Public Interest Media Advocacy and Activism as a Social Movement

    Philip M Napoli•Annals of the International…•2009

  • Infrastructure in the Air

    Josh Shepperd•Critical Studies in Mass…•2014

  • Remarks on Administrative and Critical Communications Research

    Paul F Lazarsfeld•Zeitschrift für Sozialforschung•1941

  • Public Interests

    Allison Perlman•Public Interests•2016

  • Radio's Hidden Voice

    Amanda R Keeler, Amanda Keeler•Historical Journal Of Film Radio…•2010

Citations per year1.33
Citation span2023 - 2025 (3)
Highly citedNo

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