The use of the Internet for business

The experience of early adopters in Singapore

Bibliographic Data

ID12420712
AuthorsChristina Soh (0000-0003-0307-3566, Nanyang Technological University, corresponding author), Quee Yong Mah (Nanyang Technological University), Fong Jek Gan (Nanyang Technological University), Daniel Chew, Edna Reid (Rutgers, the State University of New Jersey)
Year1997
Volume7
Issue3
Pages217-228
Publication date1997-09-01
Open AccessYes
TypeARTICLE
VenueInternet Research (JOURNAL)
Journal identifiersISSN: 1066-2243 • E-ISSN: 2054-5657
PublisherEmerald Publishing Limited (PUBLISHER • GB)
DOI10.1108/10662249710171869
OpenAlexW2030978193
LanguageEN
Citations received4
References cited1

Focuses on business firms in Singapore, identifying the industries in which the Internet is being used for business. These firms are early adopters in the local environment where use of the Internet for business is a new phenomenon still, and they provide information about their Internet experience in terms of their use, perceptions, and the problems encountered. Finds that companies in seven major industries lead in the business use of the Internet in Singapore: computer and information technology; hospitality; manufacturing; travel; retail; publications; and banking and finance. Most of the survey respondents use the Internet for marketing and advertising, customer service and support, information gathering, and, to a lesser degree, electronic transactions. The respondents’ perception of the attributes of the Internet are largely positive. The problems encountered by the respondents include difficulty in locating information, rising costs of Internet use, and security

Advertising · Business · Business information · Business model · Early adopter · Electronic business · Hospitality · Hospitality industry · Perception · Service (business · The Internet · Tourism · World Wide Web · Socioeconomic Development in Asia · Marketing

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