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Shanzhai Media Culture

Failed Intervention to the Disingenuous Neoliberal Logic of Chinese Media

Bibliographic Data

ID12422741
AuthorsJian Xu (0000-0002-1138-1158, University of Technology Sydney, corresponding author)
Year2016
Volume26
Issue104
Pages249-262
Publication date2016-09-23
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Contemporary China (JOURNAL)
Journal identifiersISSN: 1067-0564 • E-ISSN: 1469-9400
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/10670564.2016.1223106
OpenAlexW2523304863
LanguageEN
Citations received5

This article studies shanzhai media culture, a specific type of shanzhai culture that copycats the most-watched shows of China Central Television (CCTV) with a sense of satire and play. The article discusses why CCTV has become a popular target of shanzhai, how CCTV’s brand shows are shanzhai-ed and what are the political implications of shanzhaing these established programs. By presenting Lao Meng’s Shanzhai Spring Festival Gala as a case study, the author argues that shanzhai media culture is a creative, participatory and Internet-facilitated grassroots media production, which attempted to resist and intervene in the power–money hegemony of CCTV underpinned by the disingenuous neoliberal logic of Chinese media. However, this culture failed to do so and has been co-opted and reshaped by the powerful logic it attempted to challenge

China · Citizen journalism · Grassroots · Hegemony · Media culture · Media studies · New media · Participatory culture · Political science · Politics · Popular culture · Power (physics · Sociology · Asian Culture and Media Studies · China's Socioeconomic Reforms and Governance · Hong Kong and Taiwan Politics · Law

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Unique citing works5
Citations per year1
Citation span2021 - 2023 (3)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 5

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