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Sport Spectacle, Billie Jean King, and the Battle of the Sexes Tennis Match in Public Memory

Bibliographic Data

ID12464879
AuthorsKyle R King (corresponding author), Kyle King
Year2023
Volume26
Issue2
Pages97-124
Publication date2023-06-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueRhetoric and Public Affairs (JOURNAL)
Journal identifiersISSN: 1094-8392 • E-ISSN: 1534-5238
PublisherMichigan State University Press (PUBLISHER • US)
DOI10.14321/rhetpublaffa.26.2.0097
OpenAlexW4392842829
LanguageEN
References cited12

The 1973 Battle of the Sexes tennis match between Billie Jean King and Bobby Riggs provides an example of what I call “sport spectacle.” I define “sport spectacle” as a staged encounter in which the institutions of sports and media conjoin with the activities of individual athletes and the gaze of interested audiences to co-produce narratives in which athletic endeavors reflect, shape, or intervene upon social will in material and symbolic ways. Sport spectacle involves a contested co-production of meaning about a sporting event's social importance that occurs before, during, and—through the rhetorical processes of public memory—after the sporting event. I analyze how King and Riggs understood the match within women's movement discourse and the cultural evolution of tennis, in addition to how King and others have treated the match as a cultural touchstone that can be redeployed in public memory. Recent films When Billie Beat Bobby (2001) and The Battle of the Sexes (2017) offer very different characterizations of King's role as a social movement actor and the Battle of the Sexes as a social movement act. While When Billie Beat Bobby credits King with wide-ranging transformation of women's lives in a universe largely devoid of political context, The Battle of the Sexes anachronistically champions King as a closeted LGBTQ+ icon with a more nuanced understanding of sport spectacle as a transformational gathering that prepares spectators for political contestation. This case study contributes to a growing body of scholarship that attends to the nuanced rhetorical dimensions and political contexts of spectacle

Aesthetics · Art · Battle · Literature · Media event · Media studies · Narrative · Political science · Politics · Rhetorical question · Sociology · Spectacle · Visual arts · History · Law · Sport and Mega-Event Impacts · Sports, Gender, and Society

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Citation velocityhistorical
Highly citedNo

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