How to get “kissably close”
Examining how advertisers appeal to consumers’ sexual needs and desires
Bibliographic Data
| ID | 12466360 |
|---|---|
| Authors | Tom Reichert (0000-0003-4353-5024, University of Alabama, corresponding author), Jacqueline Lambiase (0000-0002-6097-6510, University of North Texas) |
| Year | 2003 |
| Volume | 7 |
| Issue | 3 |
| Pages | 120-136 |
| Publication date | 2003-09-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Sexuality & Culture (JOURNAL) |
| Journal identifiers | ISSN: 1095-5143 • E-ISSN: 1936-4822 |
| Publisher | Springer Science+Business Media (PUBLISHER • DE) |
| DOI | 10.1007/s12119-003-1006-6 |
| OpenAlex | W2033971283 |
| Language | EN |
| Citations received | 5 |
| References cited | 20 |
Advertising · Appeal · Attractiveness · Business · Developmental psychology · Mainstream · Political science · Same sex · Sexual attraction · Sexual behavior · Variety (cybernetics · Computer Science · Consumer Behavior in Brand Consumption and Identification · Media, Gender, and Advertising · Psychology · Sexuality, Behavior, and Technology · Social Psychology
| Unique citing works | 5 |
|---|---|
| Citations per year | 0,26 |
| Citation span | 2007 - 2011 (5) |
| Citation velocity | historical |
| Highly cited | No |
| Citation types | Neutral: 5 |