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Gender Construction in the Media

A Study of Two Indian Women Politicians

Bibliographic Data

ID12499367
AuthorsSonia Bathla (corresponding author)
Year2004
Volume10
Issue3
Pages7-34
Publication date2004-01-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueAsian Journal of Women s Studies (JOURNAL)
Journal identifiersISSN: 1225-9276 • E-ISSN: 2377-004X
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/12259276.2004.11665973
OpenAlexW2217030947
LanguageEN
Citations received4
References cited2

This study seeks to examine the responses of the newspaper media towards two Indian women politicians and the processes of gender construction in political communication Under a system of universal adult suffrage and the constitutional assurance of social, political and economic equality, Indian women were given rights that were the envy of women in more advanced nation states. Political parties that should play a crucial role in training and encouraging women to enter the public arena are hostile, generally closing the gates of the upper echelons of party structures to aspiring or deserving women How are such women viewed by society and how do the media present them? It is within this background that this paper examines the portrayal of two women politicians, that is, Jayalalitha Jayaram and Sushma Swaraj in the Indian English language press in the pre-election period of January and February 1998. Jayalalitha appeared as a calculating, opportunistic, extremely corrupt, and arrogant leader, while Sushma Swaraj was identified with a clean image and one who fulfilled traditional norms and expectations of feminine identity The particular construction of this frame of ‘ideal/good woman’ and ‘bad woman’ needs to be explored within the discourses of India's colonial and nationalist past, wherein women were perceived as representatives of the ‘private’ and their feminine virtues were perceived to be the essence of the nation.Keywords: Indiawomen politiciansnews mediagender stereotypeswomen's portrayalpolitical conflict

Aesthetics · Ideal (ethics · Identity (music · Media studies · Nationalism · Newspaper · Political science · Politics · Sociology · Suffrage · Cinema and Media Studies · Gender Politics and Representation · Gender Studies · Gender, Feminism, and Media · Law

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Unique citing works4
Citations per year0,19
Citation span2005 - 2026 (22)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 4

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