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Is channel segmentation necessary to reach a multiethnic population with weight-related health promotion? An analysis of use and perception of communication channels

Bibliographic Data

ID12554265
AuthorsMarieke A Hartman (Amsterdam UMC Location University of Amsterdam, corresponding author), Vera Nierkens (University of Amsterdam), Stephan Cremer (GGD Amsterdam), Stephan W Cremer, Arnoud P Verhoeff (0000-0002-2439-5233, Public Health Service of Amsterdam), Arnoud Verhoeff, Karien Stronks (0000-0002-0921-2232, University of Amsterdam)
Year2014
Volume20
Issue2
Pages194-208
Publication date2014-04-22
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueEthnicity and Health (JOURNAL)
Journal identifiersISSN: 1355-7858 • E-ISSN: 1465-3419
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/13557858.2014.907388
PMID24750018
PMCIDPMC4206666
OpenAlexW2071891749
LanguageEN
Citations received1
References cited26

The predominant differences in channel use and perception among the ethnic groups indicate a need for channel segmentation to reach a multiethnic target group with weight-related health promotion. The study results reveal possible segmentation criteria besides ethnicity, such as local language proficiency and time since migration, worthy of further investigation

Environmental health · Ethnic group · Focus group · Health care · Health promotion · Interpersonal communication · Perception · Political science · Population · Public health · Sociology · Global Cancer Incidence and Screening · Medicine · Nursing · Obesity and Health Practices · Primary Care and Health Outcomes · Psychology · Social Psychology · Gerontology

  • Ethnic media, diversity and settlement

    Open Access•John Budarick•Media International Australia•2025

  • Policy relevant determinants of health

    Open Access•Barbara Starfield, Leiyu Shi•Health Policy•2002

  • Potential barriers to the use of health services among ethnic minorities

    Open Access•Emmanuel Scheppers•Family Practice•2006

  • Literature review

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    Open Access•Else Lien, Per Nafstad et al.•International Journal for Equity…•2008

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    Open Access•Charles Agyemang, Ellis Owusu-Dabo et al.•Public Health Nutrition•2009

  • The utility of ‘country of birth’ for the classification of ethnic groups in health research

    Karien Stronks, Işık Kulu-Glasgow et al.•Ethnicity and Health•2008

  • Health Disadvantage in US Adults Aged 50 to 74 Years

    Mauricio Avendaño, M Maria Glymour et al.•American Journal of Public Health•2009

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    Nina Kjellson Mollyann Brodie, Nina Kjellson Tin Mollyann Brodie•Howard Journal of Communications•1999

  • Racial/Ethnic Disparities and Segmentation in Communication Campaigns

    Open Access•Richard Hornik, Robert C Hornik et al.•American Behavioral Scientist•2006

Unique citing works1
Citations per year1
Citation span2025 - 2025 (1)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 1

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