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Voice of Civilisation

Advertising and its critics in austerity Britain

Bibliographic Data

ID12585271
AuthorsPeter Gurney (0000-0003-3938-8092, University of Essex, corresponding author)
Year2017
Volume32
Issue2
Pages190-208
Publication date2017-12-18
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueContemporary British History (JOURNAL)
Journal identifiersISSN: 1361-9462 • E-ISSN: 1743-7997
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/13619462.2017.1410436
OpenAlexW2770375012
LanguageEN
Citations received2
References cited31

The advertising industry was on the defensive during World War Two, with advertising regarded by many British people as deeply unpatriotic, potentially undermining the national interest and the fight against fascism. This article analyses the debate on the role of advertising in Britain in the immediate aftermath of war, when the advertising industry regrouped to meet the challenge of working within an economic environment shaped by the imperatives of a Labour government committed to wide scale state intervention. Critics of advertising within the labour movement were emboldened by this context, and the industry was threatened with punitive taxation in 1947. Focusing particularly on this flashpoint and its aftermath, the article sheds new light on the increasingly open struggle between private enterprise and state planning during this volatile period

Advertising · Austerity · Business · Context (archaeology · Government (linguistics · Political economy · Political science · Politics · Power (physics · Punitive damages · Sociology · State (computer science · European history and politics · French Historical and Cultural Studies · Historical Studies on Reproduction, Gender, Health, and Societal Changes · History · Law

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Unique citing works2
Citations per year0,33
Citation span2020 - 2025 (6)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 2

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