Empowerment through craziness
The German TV series Knallerfrauen and its female viewers in China
Bibliographic Data
| ID | 12599343 |
|---|---|
| Authors | Jiang Chang (0000-0001-8992-5410, Renmin University of China, corresponding author), Hailong Ren (0000-0002-6701-7486, Beijing Language and Culture University) |
| Year | 2016 |
| Volume | 19 |
| Issue | 6 |
| Pages | 565-582 |
| Publication date | 2016-02-28 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | European Journal of Cultural Studies (JOURNAL) |
| Journal identifiers | ISSN: 1367-5494 • E-ISSN: 1460-3551 |
| Publisher | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.1177/1367549416631998 |
| OpenAlex | W2336915874 |
| Language | EN |
| Citations received | 11 |
| References cited | 37 |
Based on a critical discourse analysis of the reading practices of 66 female viewers in Beijing, Shanghai and Guangzhou and the relations between such discourse practice and the sociocultural contexts, this article adopts a postfeminist framework to examine the reasons and mechanisms of the popularity of the German TV show Knallerfrauen among Chinese women. This article maintains that by contributing ‘craziness’ as a discursive resource to empower awakening feminist Chinese viewers, the show achieved ‘unexpected’ success in China as a result of the combined forces of the show’s textual qualities, the unique sociocultural contexts of contemporary China and the attempt to turn to Western popular culture for cultural resources by Chinese urban middle-class women driven by their colossal disappointment in the loss of critical and radical local (post)feminist criticism almost extinguished by an oppressive state discourse and seductive consumerism. This article ends by spelling out the value of scholarship on such cross-cultural television texts in the domains of meaning production, communication and consumption in the age of globalization
Aesthetics · China · Consumerism · Disappointment · Femininity · German · Highbrow · Literature · Media studies · Middle class · Political science · Popularity · Scholarship · Sociocultural evolution · Sociology · Gender Studies · Gender, Feminism, and Media · History · Media Studies and Communication · Media, Gender, and Advertising · Psychology · Social Psychology
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| Unique citing works | 11 |
|---|---|
| Citations per year | 1,22 |
| Citation span | 2017 - 2026 (10) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 10 |