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Jersey manufacturers in football/soccer

The analysis of current jersey manufacturers of 1061 football/soccer clubs in top leagues of 72 countries

Bibliographic Data

ID12676283
AuthorsDogan Unlucan (Eastern Mediterranean University, corresponding author)
Year2013
Volume15
Issue3
Pages314-333
Publication date2013-01-04
Open AccessNo
TypeARTICLE
VenueSoccer and Society (JOURNAL)
Journal identifiersISSN: 1466-0970 • E-ISSN: 1743-9590
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/14660970.2012.753539
OpenAlexW2067322610
LanguageEN
Citations received1
References cited31

This paper deals with the official jersey manufacturers in the football/soccer industry, investigating the current jersey manufacturers, as of 31 January 2012, of 1061 football/soccer clubs in 72 countries’ top leagues worldwide. The football/soccer industry is growing. As the football/soccer industry grows, industries within the industry grow as well. The increase in the popularity of football/soccer has increased the interest of jersey manufacturers. The jersey industry is a growing industry and has become an important type of revenue source for football/soccer clubs. The popularity of the jersey industry has attracted sports manufacturers to sponsor and supply sports apparels and equipment to football/soccer clubs. This leads to an increase in competition in the industry. As competition grows, jersey manufacturers strive to increase their market share and profits from the growing pie. As a result of developments in the jersey industry, jersey manufacturers must be investigated and analysed

Advertising · Business · Competition (biology · Football · League · Market share · Political science · Popularity · Revenue · Engineering · Law · Sport and Mega-Event Impacts · Sports Analytics and Performance · Sports, Gender, and Society · Finance · Marketing

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