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Fast cars, fast food, and fast fixes

Industry responses to current ethical dilemmas for Australian advertisers

Bibliographic Data

ID12705140
AuthorsSandra C Jones (0000-0002-0258-3348, University of Wollongong, corresponding author)
Year2007
Volume7
Issue2
Pages148-163
Publication date2007-04-19
Open AccessYes
TypeARTICLE
VenueJournal of Public Affairs (JOURNAL)
Journal identifiersISSN: 1472-3891 • E-ISSN: 1479-1854
PublisherWiley (PUBLISHER • GB)
DOI10.1002/pa.256
OpenAlexW2099793522
LanguageEN
Citations received3
References cited7

This paper reviews three ethical dilemmas currently facing advertisers for cars, fast food and pharmaceuticals in the U.S., U.K. and Australia, and discusses Australian industry responses to these dilemmas. In Australia, as in the U.S. and U.K., the main response mechanism for advertisers has been the introduction of self‐regulatory codes of practice. It is important to note that in a number of cases there is no conclusive evidence of the argued harm from advertising that is subsequently banned or regulated. A review of the general and trade press, and the records of the Australian Advertising Standards Board, finds that industry responses tend to be based on industry rather than community concerns, with the primary motive being to avoid deleterious outcomes for the industry rather than for society as a whole. Copyright © 2007 John Wiley & Sons, Ltd

Advertising · Business · Economics · Food industry · Harm · Political science · Public relations · Business Law and Ethics · Ethics in Business and Education · Law · Pharmaceutical industry and healthcare · Marketing

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Citations per year0.18
Citation span2009 - 2011 (3)
Highly citedNo

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