Seeing history come to life with augmented reality
The museum experience of generation Z in Göbeklitepe
Bibliographic Data
| ID | 12723948 |
|---|---|
| Authors | Volkan Genç (0000-0001-5887-0568, Department of Tourism Guide, Faculty of Tourism, Batman University, Batman, Turkey, corresponding author), Anil Bilgihan (0000-0003-2770-9637, Florida Atlantic University), Seray Gülertekın Genc (0000-0002-0655-2856, Batman University), Seray Gulertekin Genc (Department of Gastronomy and Culinary Arts, Faculty of Tourism, Batman University, Batman, Turkey), Fevzi Okumus (0000-0001-8670-9720, University of Central Florida) |
| Year | 2023 |
| Volume | 21 |
| Issue | 6 |
| Pages | 657-676 |
| Publication date | 2023-05-31 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Tourism and Cultural Change (JOURNAL) |
| Journal identifiers | ISSN: 1476-6825 • E-ISSN: 1747-7654 |
| Publisher | Taylor & Francis (PUBLISHER • GB) |
| DOI | 10.1080/14766825.2023.2213679 |
| OpenAlex | W4378836595 |
| Language | EN |
| Citations received | 1 |
| References cited | 79 |
This study investigates whether AR innovations will positively contribute to the visiting intentions of young people. We collected data from 402 Gen Z participants in the museum at Göbeklitepe, one of the first human settlements in Turkey. Study results suggest that visual appeal and enjoyment affect AR technology and that enjoyment and escapism affect revisit intention. In addition, AR had a mediating effect between the enjoyment experience and RVI. There was no moderating effect of emotions between AR and revisit intention. Our findings expand the literature on offering museum experiences to Gen Z
Aesthetics · Affect (linguistics · Appeal · Art · Augmented reality · Escapism · Human settlement · Political science · Sociology · Digital Marketing and Social Media · History · Media Influence and Health · Psychology · Social Psychology · Virtual Reality Applications and Impacts
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A tourism inflex
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Understanding museum visitors’ experience
Designing persuasive destination websites
The role and dimensions of authenticity in heritage tourism
When art meets tech
Non-compliance in national parks
The application of generational theory to tourism consumer behavior
A study of experience expectations of museum visitors
Visitors’ experience, mood and satisfaction in a heritage context
Years of Research on Virtual Reality and Augmented Reality in Tourism Context
Effects of haptic cues on consumers' online hotel booking decisions
Quality, satisfaction and behavioral intentions
Tourist mental-imagery processing
Factors influencing destination image
Tourism information and pleasure motivation
Young children's Perspectives of Museum Settings and Experiences
Generation Z and the tourist experience
Museum visitor preferences and intentions in constructing aesthetic experience
The Experiential Aspects of Consumption
A Phenomenology of Tourist Experiences
From Karl Mannheim
| Unique citing works | 1 |
|---|---|
| Citations per year | 0,5 |
| Citation span | 2024 - 2024 (1) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 1 |