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The Morality of Quality. Assimilating Material Mass Culture in Twentieth-Century Sweden

Bibliographic Data

ID12858816
AuthorsOrsi Husz (0000-0002-7194-5533, Uppsala University, corresponding author)
Year2012
Volume10
Issue2
Pages152-181
Publication date2012-05-01
Open AccessYes
TypeARTICLE
VenueJournal of Modern European History (JOURNAL)
Journal identifiersISSN: 1611-8944 • E-ISSN: 2631-9764
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.17104/1611-8944_2012_2_152
OpenAlexW2046696815
LanguageEN
Citations received1

The Morality of Quality. Assimilating Material Mass Culture in Twentieth-Century Sweden This article discusses perceptions of material mass culture in twentieth-century Sweden through the lens of the concept of «quality». It aims to shed light on how the concept of quality emerged in connection with mass culture and mass consumerism in Swedish public debates and writings, and how it was used, defined and redefined between the seemingly opposite poles of feelings / subjectivity and reason / objectivity. By analysing the ways in which quality was positioned historically within the complex web of relations woven between the individual, society and the commodity, I will show how and why it should be seen as a key term in the attempts at shaping mass consumerism within the framework of the emerging Swedish welfare state. During this process, the concepts of quality and quantity were repeatedly reconciled in different ways. This is exemplified by two mass-media debates on material mass culture in the 1930s and in the 1960s

Aesthetics · Consumerism · Environmental ethics · Epistemology · Mass media · Morality · Objectivity (philosophy · Political science · Quality (philosophy · Social science · Sociology · Subjectivity · Italian Fascism and Post-war Society · Law · Philosophy

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Citations per year1
Citation span2026 - 2026 (1)
Highly citedNo

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