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Counterfactuals, superfactuals and the problematic relationship between business management and the past

Bibliographic Data

ID12892383
AuthorsGiuliano Maielli (Queen Mary University of London, corresponding author)
Year2007
Volume2
Issue4
Pages275-294
Publication date2007-11-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueManagement & Organizational History (JOURNAL)
Journal identifiersISSN: 1744-9359 • E-ISSN: 1744-9367
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1177/1744935907086115
OpenAlexW2119348789
LanguageEN
Citations received5
References cited17

This article analyses counterfactuals and superfactuals as means to develop scenarios, by focusing on the relationship between the design of heuristic tools for decision-making and the analysis of an organization’s past. It therefore addresses the questions whether and to what extent the ex-post analysis of the past can help us to understand the present and take ex-ante strategic decisions. The Fiat case is analysed, by focusing on how the Italian carmaker responded to expected changes in the structure of the Italian and EC car markets from 1970 onwards. A counterfactual will be explored to hypothesize what might have happened, had the Fiat management developed a superfactual on the basis of the company’s evolutionary patterns each time a change in the output mix was planned. Finally, the article puts forward a simple scenario for Fiat’s future

Business · Counterfactual conditional · Counterfactual thinking · Economics · Epistemology · Ex-ante · Heuristic · Macroeconomics · Positive economics · Simple (philosophy · Italy: Economic History and Contemporary Issues · Philosophy · Regional resilience and development · Marketing

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Unique citing works5
Citations per year0,38
Citation span2013 - 2026 (14)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 5

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