Pre-Counterfactuals and Anticipated Emotions
Factors Affecting the First Bid in Name-Your-Own-Price Auctions
Bibliographic Data
| ID | 12968902 |
|---|---|
| Authors | Kuo-Chuan Chu (Michigan State University, corresponding author), Kyoung‐Nan Kwon (Ajou University) |
| Year | 2014 |
| Volume | 6 |
| Issue | 1 |
| Publication date | 2014-01-15 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Review of European Studies (JOURNAL) |
| Journal identifiers | ISSN: 1918-7173 • E-ISSN: 1918-7181 |
| Publisher | Canadian Center of Science and Education (PUBLISHER) |
| DOI | 10.5539/res.v6n1p34 |
| OpenAlex | W1983201084 |
| Language | EN |
| References cited | 25 |
This research examines the effects of pre-counterfactual thinking and anticipated emotions on the amount of the first bid placed in Name-Your-Own-Price auctions. The results of Study 1 indicate that upward counterfactuals are elicited more than downward counterfactuals in response to both accepted and rejected bids. Study 2 investigates the effect of imagination of upward counterfactual thinking on the first bid. The results indicate that upward pre-counterfactual thinking about an accepted bid results in anticipated regret, which increases the amount of the first bid; however, the amount is not influenced by anticipated disappointment resulting from pre-counterfactual thinking of a rejected bid
Common value auction · Counterfactual conditional · Counterfactual thinking · Disappointment · Economics · Microeconomics · Positive economics · Regret · Statistics · Unique bid auction · Consumer Market Behavior and Pricing · Decision-Making and Behavioral Economics · Mathematics · Psychology · Psychology of Social Influence · Social Psychology
Emotional Reactions to the Outcomes of Decisions
Are Women More Risk Averse?
Disappointment in Decision Making Under Uncertainty
Norm theory
The simulation heuristic
The Experience of Regret and Disappointment
On bad decisions and disconfirmed expectancies
A Theory of Regret Regulation 1.0
Coping and the Simulation of Events
Judgment under Uncertainty
Prospect Theory
What is coefficient alpha? An examination of theory and applications.
Anticipated regret, expected feedback and behavioral decision making
Future‐oriented emotions
When less is more
The Mental Simulation of Better and Worse Possible Worlds
Counterfactual thinking
When doing better means feeling worse
The functional basis of counterfactual thinking
Defensive pessimism, optimism, and stimulating alternatives
Anomalies
Counterfactual thinking
| Citation velocity | historical |
|---|---|
| Highly cited | No |