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Exploring Buddhist Travelers' Expectations Toward Buddhist-Themed Hotels

佛教旅游者对佛教主题酒店期望初探

Bibliographic Data

ID12974654
AuthorsKoit Hung (0000-0002-0782-6804, Hong Kong Polytechnic University, corresponding author), Carey Goh (Hong Kong Polytechnic University), Hanqin Qiu (0000-0001-5632-7545, Hong Kong Polytechnic University), Tang Chao-hua, Chifung Lam (Chinese University of Hong Kong)
Year2013
Volume9
Issue2
Pages191-206
Publication date2013-04-01
Open AccessNo
TypeARTICLE
VenueJournal of China Tourism Research (JOURNAL)
Journal identifiersISSN: 1938-8160 • E-ISSN: 1938-8179
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/19388160.2013.781971
OpenAlexW1628364108
LanguageEN
Citations received5
References cited26

Despite the growing trend and demand, religious tourism, particularly Buddhist tourism, has rarely been touched upon in scholarly research. Building on the case study of Mount Putuo, one of the four sacred Buddhist mountains in China, this study explores Buddhist travelers’ expectations toward Buddhist-themed hotels and provides recommendations on the development and management of Buddhist-themed hotels. Research results based on in-depth interviews and Delphi exercises are in line with previous research findings in other religious contexts that Buddhist tourism is a mixture of pilgrimage and tourism experiences. Employees’ appearance, Buddhist-themed decor, and tranquil environment, among others, are found to be highly expected by the Buddhist travelers. In light of the rising demand for tourism in general and for Buddhist tourism in particular in China, and given the fact that a mass population of followers of Buddhism are found in the country, the findings of this research provide timely and useful insights to the industry

Advertising · Ancient history · Archaeology · Buddhism · Buddhist philosophy · Business · China · Delphi · Delphi method · Geography · Pilgrimage · Political science · Population · Religious Tourism · Sociology · Tourism · Computer Science · Demography · Diverse Aspects of Tourism Research · Halal products and consumer behavior · History · Law · Religious Tourism and Spaces · Marketing

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Citations per year0.63
Citation span2018 - 2025 (8)
Highly citedNo

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