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Children’s cancer narratives on YouTube

Agency and entrepreneurship in Brazilian CarecaTV

Bibliographic Data

ID13005382
AuthorsLidia Marôpo (0000-0003-4687-7628, Instituto Politecnico de Setubal, corresponding author), Raiana de Carvalho (0000-0001-9201-3121, Syracuse University), A Jorge (0000-0002-4069-6212, Universidade Lusófona)
Year2020
Volume11
Issue4
Pages318-330
Publication date2020-10-27
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueGlobal Studies of Childhood (JOURNAL)
Journal identifiersISSN: 2043-6106 • E-ISSN: 2043-6106
PublisherSAGE Publishing (PUBLISHER • US)
DOI10.1177/2043610620967018
OpenAlexW3095248275
LanguageEN
Citations received3
References cited38

This article looks at the social and cultural contexts of children’s experiences of illness, through a particular focus on the context of the Global South and the role of the social media platform YouTube in children’s culture. It takes a socio-constructivist approach to discuss the case of CarecaTV (BaldTV), a Brazilian YouTube channel with more than one million followers created by Lorena Reginato at the age of 12 when she was recovering from brain cancer. In CarecaTV, cancer subjectivity co-exists with and is expressed through digital commercialization. On the one hand, through this process, Lorena Reginato gains agency as she offers an inspirational and credible first-person testimony about cancer during childhood and becomes an emerging cancer activist. On the other, she uses entrepreneurship strategies associated with the digital influencer model of YouTube to promote herself as a (cancer) micro-celebrity, taking the lead in a youthful and playful culture

Agency (philosophy · Art · Cancer · Commercialization · Context (archaeology · Entrepreneurship · Epistemology · International agency · Media studies · Narrative · Political science · Social media · Social science · Sociology · Subjectivity · Digital Storytelling and Education · Empathy and Medical Education · Gender Studies · History · Medicine · Philosophy, Ethics, and Existentialism

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    Open Access•Alba María Aragón Morales, Rosalía Martínez-García•Sociedad e Infancias•2021

  • Exploring the Role of User Participation in Emotional Contagion and Coping in Cancer Vlog Communities on YouTube

    Hyang Sook Kim, Mun‐Young Chung et al.•Health Communication•2026

  • Between advocacy and commodification on Instagram

    Open Access•Alexandra Ruiz‐Gomez, Lidia Marôpo et al.•Children & Society•2026

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    Lidia Marôpo, A Jorge et al.•Journal of Children and Media•2020

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Unique citing works3
Citations per year0,6
Citation span2021 - 2026 (6)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 3

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