Sports Organizations in a New Wave of Mediatization
Bibliographic Data
| ID | 13048980 |
|---|---|
| Authors | Kirsten Frandsen (0000-0002-4599-3347, Danish School of Media and Journalism, corresponding author) |
| Year | 2015 |
| Volume | 4 |
| Issue | 4 |
| Pages | 385-400 |
| Publication date | 2015-06-03 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Communication & Sport (JOURNAL) |
| Journal identifiers | ISSN: 2167-4795 • E-ISSN: 2167-4809 |
| Publisher | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.1177/2167479515588185 |
| OpenAlex | W2346843290 |
| Language | EN |
| Citations received | 19 |
| References cited | 11 |
This article explores the transforming effects of digital media in sports organizations. The approach to this is an analytical focus on a wide range of sports, which are examined from an institutional and organizational approach to mediatization theory. On the basis of an empirical study of governing sports organizations (national sports federations), it is demonstrated that digital media are a major concern across organizations and that a new wave of mediatization is taking place in sports. Still, many organizations struggle with this and currently find themselves in a state of flux, trying to involve employees, volunteers, and external partners with communication competencies in their activities in various ways, on many levels, and for many varying purposes. Consequently, one of the significant effects of digital media is a dispersion of communication involving more people and concurrent increase in internal complexity in many organizations. Mediatization is therefore a process that is very much in operation at many levels and at various speeds, but it also takes organizations in diverse directions. Using Thornton and Ocasio’s interinstitutional approach and concept of institutional logics, it is argued and demonstrated that this is because these sports organizations have other relevant and powerful institutional partners or organizations that need to be considered in the process as well
Business · Digital media · Empirical research · Epistemology · Management · Organizational theory · Political science · Process (computing · Public relations · Sociology · State (computer science · Computer Science · Media Studies and Communication · Sport and Mega-Event Impacts · Sports, Gender, and Society
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Rebooting Content
Aggregation as the Remedy for the Decline of Niche Sports Broadcasting
From Gearshifts to Gigabytes
Digital spectacles, convergent realities
Sociohistorical development of sim racing in European and Asia-Pacific esports
Priorität oder Randerscheinung? Eine Analyse zur Relevanz der Digitalisierung in Sportvereinen
Tennis coaching in China before and during Covid-19. The mediatisation of a precarious profession
Politics on the Pitch – How Is Mediatized Football Consumption Related to the Exposure to and Recall of Political Incidents During the Euro 2024
Representatives, Reflection, Roles, and Responsibilities
On the Tour, They’re Always Sticking a Microphone in Your Face”
A Smarter and Greener Olympics
Mobile Media Sport
The View From the Boundary
Mediatization in Times of Pandemic
Mediatization and Sport
Mediatized Engagements with Technologies
Sports Newsrooms Versus In-House Media
| Unique citing works | 19 |
|---|---|
| Citations per year | 2.11 |
| Citation span | 2017 - 2025 (9) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 19 |