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Grillo’s communication style

From swear words to body language

Bibliographic Data

ID13083903
AuthorsGiovanna Cosenza (University of Bologna, corresponding author)
Year2014
Volume6
Issue1
Pages89-101
Publication date2014-01-02
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueContemporary Italian Politics (JOURNAL)
Journal identifiersISSN: 2324-8823 • E-ISSN: 2324-8831
PublisherRoutledge (PUBLISHER • GB)
DOI10.1080/23248823.2014.886417
OpenAlexW2009574168
LanguageEN
Citations received5

It is impossible to understand the political success of Beppe Grillo without taking into consideration his peculiar communication style – based on the centuries-old tradition of political satire – as well as his ambivalent relationship with the traditional media. On the one hand, Grillo dislikes broadcast TV and uses the Internet to communicate with the activists of the MoVimento 5 Stelle (M5S); on the other, being a comedian, he is brilliantly capable of directing the attention of television and the press to his words and actions. The article aims at showing how the main features of Beppe Grillo’s style of communication – from his frequent use of swear words to his distinctive body language – has both contributed to his success and limited the extent of his movement’s appeal

Aesthetics · Ambivalence · Appeal · Art · Literature · Media studies · Movement (music · Political science · Politics · Sociology · Style (visual arts · Eastern European Communism and Reforms · European Cultural and National Identity · Law · Psychoanalysis and Social Critique · Psychology · Social Psychology

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Unique citing works5
Citations per year0.45
Citation span2015 - 2023 (9)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 5

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