Knowledge of Deaths in Hotel Rooms Diminishes Perceived Value and Elicits Guest Aversion

Dados Bibliográficos

ID13629642
AutoresJesse M Bering (0000-0002-1501-702X, University of Otago, autor correspondente), Emma Curtin (University of Otago), Emma R Curtin (University of Otago), Jonathan Jong (0000-0002-8039-9298, Coventry University)
Ano2017
Volume79
Fascículo3
Páginas286-312
Data de publicação2017-06-04
Peer ReviewedSim
Open AccessSim
TipoARTICLE
PeriódicoOMEGA - Journal of Death and Dying (JOURNAL)
Identificadores do periódicoISSN: 0030-2228 • E-ISSN: 1541-3764
EditoraSAGE Publishing (PUBLISHER • US)
DOI10.1177/0030222817709694
PMID28578636
OpenAlexW2623196641
IdiomaEN
Citações recebidas1
Referências citadas12

Guest deaths are an inevitable aspect of the hospitality industry. In Study 1, participants read a vignette in which the previous guest died of natural causes, suicide, or homicide. Those who learned of a death (a) saw the room as less valuable, (b) opted to stay in a more basic room in which no death occurred, despite both rooms being offered for free, and (c) anticipated feeling uneasy when imagining an overnight stay. In Study 2, we investigated the persistence of this bias. Perceived room value and anticipatory well-being can be expected to return to baseline levels only many years after the death event. Similar to "stigmatized properties" in real estate, these data confirm an irrational and recalcitrant cognitive bias surrounding consumers' views of death-affected hotel rooms

Feeling · Homicide · Hospitality · Medical emergency · Poison control · Suicide prevention · Value (mathematics · Vignette · Cultural Differences and Values · Death Anxiety and Social Exclusion · History · Medicine · Paranormal Experiences and Beliefs · Psychology · Social Psychology