Effects of Personalized Sponsorship of an Additional Covering Letter on Return Rate and Nature of Evaluative Response
Bibliographic Data
| ID | 13664656 |
|---|---|
| Authors | Saverio C Fantasia (State University of New York, College at Oneonta, corresponding author), Sherry Henig (Catholic University of America), Eva R Grubler Gochman (Overholser Training and Research Division, Saint Elizabeths Hospital, Washington, D. C.), Nancy G Adams (Occupational Therapy Training Program, Saint Elizabeths Hospital, Washington, D. C.), Shirley J Jackson (Occupational Therapy Training Program, Saint Elizabeths Hospital, Washington, D. C.) |
| Year | 1977 |
| Volume | 41 |
| Issue | 1 |
| Pages | 151-154 |
| Publication date | 1977-08-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Psychological Reports (JOURNAL) |
| Journal identifiers | ISSN: 0033-2941 • E-ISSN: 1558-691X |
| Publisher | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.2466/pr0.1977.41.1.151 |
| OpenAlex | W2097739203 |
| Language | EN |
| References cited | 5 |
Response rates to a questionnaire accompanied by a personal covering letter with or without an additional highly personal covering letter were investigated. 2 male and 94 female former trainees of an Occupational Therapy Training Program were sent questionnaires designed to evaluate their training experience. A significantly greater number of returns were received from the former trainees who received both a personalized covering letter and a “highly personalized” covering letter from a former supervisor. An investigation of the prediction that a high degree of personalization also would favorably bias the nature of the evaluative response was not substantiated. The results suggested that personalization offers advantage to scientific investigation, especially that in program evaluation without seriously affecting financial or methodological cost
Business · Management · Medical education · Personalization · Supervisor · Applied Psychology · Delphi Technique in Research · Evaluation and Performance Assessment · Marketing · Medicine · Occupational Therapy Practice and Research · Psychology · Social Psychology
| Citation velocity | historical |
|---|---|
| Highly cited | No |