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From high hopes to deep disappointment

How do sales superstars engage in workplace deviance

Bibliographic Data

ID13920865
AuthorsLeilei Zhang (0000-0002-5296-8430, Pingdingshan University), L H Zhang (Pingdingshan University, corresponding author), Changhao Zhang (0000-0002-3923-1186, Henan University of Animal Husbandry and Economy)
Year2026
Volume54
Issue2
Pages1-11
Publication date2026-02-09
Open AccessYes
TypeARTICLE
VenueSocial Behavior and Personality An International Journal (JOURNAL)
Journal identifiersISSN: 0301-2212 • E-ISSN: 1179-6391
PublisherScientific Journal Publishers Limited (PUBLISHER)
DOI10.2224/sbp.16010
OpenAlexW7131659727
LanguageEN

As market competition intensifies, sales superstars are coming into the spotlight. Owing to their performance, reputation, status, and social capital, some sales superstars may develop a sense of entitlement, potentially leading to workplace deviance. This study empirically analyzed questionnaire data from 427 sales superstars via Mplus 8.0 to explore the mechanisms of workplace deviance. We found a positive correlation between sales superstars' star identity and workplace deviance. Both leader–member exchange (LMX) and psychological entitlement mediated the relationship between star identity and workplace deviance; further, moral disengagement moderated the relationship between star identity and workplace deviance. These results contribute to human resource management theory and offer practical guidance for managers to reduce workplace deviance among sales superstars and enhance organizational human resource utilization efficiency

Competition (biology · Deviance (statistics · Disengagement theory · Entitlement (fair division · Human resource management · Identity (music · Organizational Behavior · Resource dependence theory · Survey data collection · Corporate Identity and Reputation · Job Satisfaction and Organizational Behavior · Personality Traits and Psychology

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