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Why and How Should I Exercise? A Content Analysis of Popular Magazines

Bibliographic Data

ID15330414
AuthorsEmily L Mailey (0000-0001-7672-445X, Associate Professor, Department of Kinesiology, Kansas State University, Manhattan, KS;, Email: [email protected], corresponding author), Rebecca Gasper (Kansas State University), Deirdre Dlugonski (0000-0002-7030-8348, East Carolina University)
Year2019
Volume43
Issue2
Pages349-360
Publication date2019-02-27
Open AccessNo
TypeARTICLE
VenueAmerican Journal of Health Behavior (JOURNAL)
Journal identifiersISSN: 1087-3244 • E-ISSN: 1945-7359
PublisherPNG Publications (PUBLISHER • US)
DOI10.5993/ajhb.43.2.11
PMID30808474
OpenAlexW2916858967
LanguageEN
Citations received1

Objectives: In this study, we investigated how exercise is portrayed in popular, non-fitness focused magazines targeting various audiences. Methods: Ten popular magazines were selected based on target audience (Teens, Young Adults, Family, Middle-Aged Adults, Older Adults). Ten digital articles from each magazine's health/fitness section were coded for the primary reason to exercise, the frequency, intensity, time, and type of exercise recommended, and whether their recommendations were evidence-based. Frequencies were calculated by target audience. Results: The primary reason for exercise differed by audience, with appearance and fitness empha- sized by magazines targeting younger audiences, and mental health/quality of life emphasized in magazines targeting older adults. Over half of the articles described exercises that should be completed 2x-3x/week for Conclusions: Results showed popular magazines often represent exercise as something that can be completed in a short time frame with meaningful benefits. However, an overemphasis on appearance in young adults is apparent, which could undermine intrinsic mo- tivation and behavior. Improved communication between researchers and popular magazines is needed to promote sharing of credible, evidence-based exercise content with the public

Advertising · Content analysis · Medical education · Multimedia · Physical activity · Physical fitness · Physical therapy · Screen time · Sociology · Target audience · Asian Culture and Media Studies · Computer Science · Eating Disorders and Behaviors · Media Influence and Health · Medicine · Psychology · Gerontology

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Citations per year0.25
Citation span2022 - 2022 (1)
Highly citedNo

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