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Myths, science and stories

Working with peer educators to counter HIV/Aids myths

Bibliographic Data

ID15456745
AuthorsDavid Dickinson (0009-0007-5981-9562, University of the Witwatersrand, corresponding author)
Year2011
Volume10
Issuesup1
Pages335-344
Publication date2011-01-01
Open AccessNo
TypeARTICLE
VenueAfrican Journal of AIDS Research (JOURNAL)
Journal identifiersISSN: 1608-5906 • E-ISSN: 1727-9445
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.2989/16085906.2011.637733
PMID25865510
OpenAlexW2024453651
LanguageEN
Citations received3
References cited14

The failure to bring about widespread or effective behavioural change in response to South Africa's HIV epidemic requires that new forms of health communication be explored. This article reports on an action research project in which a group of workplace HIV/AIDS peer educators at a South African mining company recorded HIV/AIDS myths that they encountered, around which they then developed stories as an alternative response to repeating factual, scientific messages, which seem to have little effect on target populations. A total of 16 stories were developed during the project. Some of the peer educators appeared to be much better at using stories within their activities than others. In part, this was a reflection of the enthusiasm and abilities of individual peer educators. It was also observed that the stories were used to respond to situations that were sometimes quite different from the original stimulus for the story. The complex range of skills that allows an individual to introduce and effectively use a story in day-to-day conversation should not be underestimated. The article suggests that rather than repeating the project's focus on developing stories tailored to specific HIV/AIDS myths, a more effective approach could be to develop stories that support core messages for facilitating HIV prevention, testing and treatment

Conversation · Enthusiasm · Family medicine · Framing (construction · Health education · Human immunodeficiency virus (HIV · Mythology · Pedagogy · Peer education · Political science · Public health · Public relations · Sociology · Adolescent Sexual and Reproductive Health · Communication · Community Health and Development · History · Medicine · Nursing · Psychology · Qualitative Research Methods and Applications · Social Psychology

  • Dangerous Aids Myths or Preconceived Perceptions? A Critical Study of the Meaning and Impact of Myths about HIV/Aids in South Africa

    Jonas Sivelä•Journal of Southern African Studies•2016

  • Arts-based approaches to promoting health in sub-Saharan Africa

    Open Access•Christopher Bunn, Chisomo Kalinga et al.•BMJ Global Health•2020

  • Myths or theories? Alternative beliefs about HIV and Aids in South African working class communities

    David Dickinson•African Journal of AIDS Research•2013

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    Open Access•A Kleinman•Patients and Healers in the…•2023

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    R Cameron Wolf, Ruth Wolf et al.•AIDS Care•2002

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    Open Access•William Foote Whyte•Sociological Forum•1989

  • Sacred Narrative

    Open Access•Joseph Falaky Nagy, Alan Dundes•Western Folklore•1986

Citations per year0.23
Citation span2013 - 2020 (8)
Highly citedNo

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