Violations of the I nternational C ode of M arketing of B reast‐milk S ubstitutes in M exico
Bibliographic Data
This study estimated the prevalence of violations of the International Code of Marketing of Breast-milk Substitutes (BMS) and subsequent resolutions of the World Health Assembly (Code) at health facilities, points of sale (POS), and on BMS labelling and media in Mexico. We carried out a cross-sectional survey among 693 mothers with children aged less than 24 months and 48 health providers at public and private health facilities in two states of Mexico. Observational assessment at 20 POS and the health facilities was conducted as well as an analysis of labels on BMS products for sale. Women attending public and private health facilities reported receiving free BMS samples in the previous 6 months (11.1%), and about 80% reported seeing BMS promotion in the mass media. Health providers reported contact with BMS manufacturer representatives in the previous 6 months (15.5%), and only 41.6% of the health providers had knowledge of the Code. BMS promotions were identified at nearly all POS. Analysis of 190 BMS labels showed that 30% included pictures/text idealizing the use of BMS, and all labels incorporated health and nutrition claims. Violations of the Code are prevalent within the health services, POS, and labelling of BMS products. The high percentage of health providers with no knowledge of the Code calls for action at national level to better disseminate and comply with the Code. A transparent, free from commercial influence, and continual monitoring system for Code compliance is needed, including a follow-up component on sanctions for contraventions of the Code
Advertising · Business · Code (set theory · Observational study · Public health · Breastfeeding Practices and Influences · Global Maternal and Child Health · Global Public Health Policies and Epidemiology · Medicine · Nursing · Internal Medicine
Assédio da indústria de alimentos infantis a profissionais de saúde em eventos científicos
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Digital marketing of commercial breastmilk substitutes and baby foods
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Formative Research for the Development and Implementation of a Smartphone Application to Report Breaches to the International Code of Marketing of Breast‐Milk Substitutes in Mexico
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Content analysis of media coverage of breastfeeding in Mexico
Breastfeeding practices in Mexico
Countries' experiences scaling up national breastfeeding, protection, promotion and support programmes
Follow‐up and growing‐up formula promotion among Mexican pregnant women and mothers of children under 18 months old
Evidence of Violations of the International Code of Marketing of Breast-Milk Substitutes since the Adoption by the World Health Assembly in 1981
Violations of the International Code of Marketing of Breast-milk Substitutes
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Violations of the I nternational C ode of M arketing of B reast‐milk S ubstitutes in M exico
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Violations of the I nternational C ode of M arketing of B reast‐milk S ubstitutes in M exico
Promotion and consumption of commercially produced foods among children
Compliance Status of Product Labels to the International Code on Marketing of Breast Milk Substitutes
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| Unique citing works | 24 |
|---|---|
| Citations per year | 3 |
| Citation span | 2018 - 2026 (9) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 23 |