Understanding media publics and the antimicrobial resistance crisis

Bibliographic Data

ID15540947
AuthorsMark D M Davis (0000-0003-4075-0466, Monash University, corresponding author), A Whittaker (0000-0002-2616-9651, Monash University), Mia Lindgren (0000-0002-4937-6194, Monash University), Monika Djerf-Pierre (0000-0001-7754-0636, University of Gothenburg), L Manderson (0000-0002-7883-1790, University of the Witwatersrand), Paul Flowers (0000-0001-6239-5616, Glasgow Caledonian University)
Year2017
Volume13
Issue9
Pages1158-1168
Publication date2017-06-08
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueGlobal Public Health (JOURNAL)
Journal identifiersISSN: 1744-1692 • E-ISSN: 1744-1706
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/17441692.2017.1336248
PMID28594309
OpenAlexW2623177779
LanguageEN
Citations received16
References cited43

Antimicrobial resistance (AMR) imperils health for people across the world. This enormous challenge is being met with the rationalisation of prescription, dispensing and consumption of antimicrobials in clinical settings and in the everyday lives of members of the general population. Individuals need to be reached outside clinical settings to prepare them for the necessary changes to the pharmaceutical management of infections; efforts that depend on media and communications and, therefore, how the AMR message is mediated, received and applied. In 2016, the UK Review on Antimicrobial Resistance called on governments to support intense, worldwide media activity to promote public awareness and to further efforts to rationalise the use of antimicrobial pharmaceuticals. In this article, we consider this communications challenge in light of contemporary currents of thought on media publics, including: the tendency of health communications to cast experts and lay individuals in opposition; the blaming of individuals who appear to 'resist' expert advice; the challenges presented by negative stories of AMR and their circulation in public life, and; the problems of public trust tied to the construction and mediation of expert knowledge on the effective management of AMR

Antibiotic resistance · Antibiotics · Biology · Political science · Politics · Publics · Resistance (ecology · Sociology · Antibiotic Use and Resistance · Misinformation and Its Impacts · Vaccine Coverage and Hesitancy · Microbiology

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