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Zero Dollar Tourist

Analisis Kritis Diskursus Segmen Pasar Wisatawan Tiongkok dalam Pariwisata Bali

Bibliographic Data

ID15701570
AuthorsGede Ginaya (0000-0002-1726-9925), Made Ruki, Made Ruki Made Ruki, Ni Wayan Wahyu Astuti (0000-0001-6667-4620)
Year2019
Volume9
Issue1
Pages141-164
Publication date2019-06-16
Open AccessYes
TypeARTICLE
VenueJurnal Kajian Bali (Journal of Bali Studies (JOURNAL)
Journal identifiersISSN: 2088-4443 • E-ISSN: 2580-0698
PublisherUniversitas Udayana (PUBLISHER)
DOI10.24843/jkb.2019.v09.i01.p07
OpenAlexW2950343548
LanguageEN
Citations received4

As an icon of national tourism, Bali has become a world-top tourist destination. In 2018, Bali gained an award from Trip Advisor as the world’s best tourist destination. It has helped Bali to boost the number of foreign tourist arrival including Chinese. However, the increase visitor of Chinese tourist has caused a dilemma between the quantity and quality tourists as it is shown by the current issue of zero-dollar tour. This article critically analyses discourse on Chinese tourist market segment and its challenges to realise tourism sustainable in Bali. Data were obtained by observation and in-depth interviews with stakeholders and from literature review. Discourse of power/knowledge, deconstruction, and communicative action theories were applied eclectically to undertake this study. The results revealed that a space of discussion to find solution for the problem faced on the discourse of Chinese tourist market segment are needed as this could contribute to realise sustainable tourism development in Bali

Business · China · Dilemma · Geography · Tourism · Visitor pattern · Community-based Tourism Development and Sustainability · Islamic Finance and Communication · Marketing · SMEs Development and Digital Marketing

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Citations per year0.67
Citation span2020 - 2022 (3)
Highly citedNo

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