Coastal Tourism
Development Strategy of Loang Baloq Beach in Lombok Island, Indonesia
Bibliographic Data
| ID | 16900520 |
|---|---|
| Authors | M Setyo Nugroho (University of Mataram), Riduan Mas’ud (0000-0001-8779-8526, University of Mataram), Wahyu KHALIK (University of Mataram), Restu FAHDIANSYAH (0000-0003-2567-6712, University of Mataram), Rusman AZIZOMA (University of Mataram), Mamika Ujianita ROMDHINI (0000-0002-1379-2671, University of Mataram), Muhammad Muhajir Aminy (0000-0002-6139-5152, University of Mataram) |
| Year | 2022 |
| Volume | 13 |
| Issue | 4 |
| Pages | 949 |
| Publication date | 2022-06-28 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Journal of Environmental Management and Tourism (JOURNAL) |
| Journal identifiers | ISSN: 2068-7729 • E-ISSN: 2068-7729 |
| Publisher | SC ASERS SRL (PUBLISHER) |
| DOI | 10.14505/jemt.v13.4(60).04 |
| OpenAlex | W4312283725 |
| Language | EN |
| Citations received | 2 |
This research aims to generate a development strategy formulation of tourist attraction Loang Baloq beach in Mataram city. This research is a qualitative study with a survey method and description. Data is collected using observation technique, interview (purposive sampling), questionnaire distribution (acci-dental sampling), and documentation study in the book, articles, and other sources. The data analysis technique uses qualitative description, Likert scale, and SWOT analysis to formulate the appropriate strat-egy for Loang Baloq beach development. This research shows that Loang Baloq beach is in the first quadrant, indicating progressive strategy (grand strategy). It means that Loang Baloq beach is in prime condition. Therefore, it enables maximum achievement for growth and progress. The suggested strategy is the strategy that seizes the opportunity and highlights the strengths. Then, the alternative strategy which is generated is based on S-O strategy, S-T strategy, W-O strategy, and W-T Strategy
Business · Business administration · Cartography · Documentation · Geography · Likert scale · Nonprobability sampling · Operations management · Process management · Qualitative research · Research method · Social science · Sociology · SWOT Analysis · Tourism · Tourist attraction · Coastal Management and Development · Community-based Tourism Development and Sustainability · Computer Science · Engineering · Marine and coastal ecosystems · Psychology · Marketing
| Citations per year | 2 |
|---|---|
| Citation span | 2025 - 2026 (2) |
| Highly cited | No |