Dados Bibliográficos

AUTOR(ES) F. Gauthier , M. Ben Salem , Lyle Campbell , Verónica Grondona
AFILIAÇÃO(ÕES) Université du Québec à Montréal, Centre de recherche politique de La Sorbonne (CRPS Paris I), France
ANO 2011
TIPO Book
PERIÓDICO Social Compass
ISSN 0037-7686
E-ISSN 1461-7404
EDITORA Annual Reviews (United States)
DOI 10.1177/0037768611412136
ADICIONADO EM 2025-08-14
MD5 6fde059120faf9167b4bec942a42e3e6

Resumo

The newly widespread and highly popular presence of Islamic TV-preaching on Arab satellite channels has accompanied the re-composition of religious practice in the Arab and Muslim world, becoming the primary means of religious transmission. The authors define and illustrate the re-composition in terms of personal ethics and identity affirmation, which are implied by this new mode of marketing strategy in a Tunisian society already shaped by the global market economy and its consumer ethos. On the basis of an empirical study consisting of participant observation and interviews with 48 veiled Tunisian women, the authors propose two religious ideal-types, corresponding to two different interpretations of mega-star TV-preacher Amr Khaled's preachings and two different types of religiosity, which are the express of different ways of legitimizing the wearing of the Muslim veil.

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